Randal Barber, President and CEO
As President and CEO of CRU, Randal oversees all aspects of business for the computer data storage provider, including national and international distribution, product development, sales and marketing, and financing operations. Randal was a key player in the purchase of CRU from Logitech International in late 2002, bringing to the firm 20 years of experience in growth technology companies. He most recently founded and served as CEO and Director of PANELVIEW Inc., a leader in enhancements for flat panel display optics, and Graymor Coatings Inc., which supplied coating services for PANELVIEW.
Early in his career, Randal served as Development Engineer and Electronic Design Engineer for such tech companies as Tektronix Inc, Synergy Dataworks/Mentor Graphics, Xytec and Floating Point Systems. Randal holds a bachelor’s degree in Electronic Engineering from Oregon State University. He co-founded and manages the Graymor Charitable Foundation, an organization that provides funding for humanitarian, education and Christian outreach projects around the world.
Robin Wessel, Executive Vice President
Robin has overall responsibility for organizing the development of the strategic direction of CRU, as well leading the sales, marketing, and engineering organizations. He ensures that CRU’s product and solutions stay ahead of the competition, exceed customer expectations and available where and when our customers need them.
Prior to CRU, Robin held key corporate strategy, product management, channel, and product marketing roles at Tektronix, Xerox, and FLIR Systems. Robin brings over twenty years of technology product, marketing, and strategy experience, leading how commercial technology products, services, and solutions are planned, experienced, marketed, and sold to end-users and partners worldwide.
Robin holds a Bachelor of Science in Industrial Design from Western Michigan University. During his free time, Robin enjoys cycling, skiing, and kite surfing in the great Pacific Northwest. He always packs either a kite, a bike, or pair of skis on his travels to enjoy downtime between business.
Dan Bovee, Vice President of Strategic & Global Alliances
Dan has global responsibility for all aspects of sales and business development. Bovee leads a customer-focused team in delivering a superior experience for customers and partners. With over 20 years of experience in the I.T. industry, Dan has held marketing and sales management positions at companies including LA Cie, Leading Technology and Now Software. Dan led the channel sales organization at Centrinity, Inc., a publicly traded software developer. Prior to that, he co-founded Sora Enterprises, a developer of internet communications software which was later acquired by Conversational Computing Corp. (Conversa). Dan studied Business Management at San Diego State University and serves on several boards and advisory councils including e.Channel Line and Channel Force.
Chris Kruell, Director of Marketing
As the Director of Marketing, Chris leads the sphere of marketing activities at CRU, including corporate branding, corporate and marketing communications, product marketing, marketing programs, and marketing strategy. Chris’s wide range of marketing, product, and branding expertise has been acquired in a variety of senior high tech marketing roles in companies small and large, including the VP of marketing at ERP-Link, an enterprise software company, and Lightfleet, an early stage hardware startup. He was a marketing director at Sun Microsystems and held several marketing positions in the high tech industry. In his spare time, Chris is an alpine climbing instructor and has served as president and board member of the Mazamas, a Portland-based non-profit organization that fosters a love of the mountains. Chris holds a BS degree from Cornell University and an MA degree from Hamline University.
Dave Kaysen, Director of Engineering and Quality Manager
Dave Kaysen is Director of Engineering and Quality Manager and comes most recently from a short stint as Electrical Engineering and Project Manager with Sigma Design in Vancouver. Dave has spent most of his engineering management career at Intel where he directed various teams such as board design, signal integrity analysis, platform definition, and quality of user experience over a span of 21 years. Prior to Intel, Dave learned the electrical design engineering trade from working at Motorola and Honeywell. Dave holds a Bachelor of Science in Electrical Engineering from the University of Illinois. In his spare time, he enjoys cycling, mountain climbing, skiing, and tennis.